Stop Selling Your Services

Stop Selling Your Services

Sounds ridiculous right? You’re doing everything leaftletting (so 1990’s IMO) Facebook, Twitter, Pinterest – sporadically. Networking with your peers, talks at yoga centres every now and then, but it’s still not happening.  Why? It’s because you’re selling your services.  You know I like to talk, but I’m going to keep this one short and sweet.  You’re a service based professional and you’re passionate about your job and the latest training you’ve...
Are You Marketing or Promoting?

Are You Marketing or Promoting?

It’s funny because even though marketing and promotion are quite distinct I often see people making the mistake of treating the two disciplines as the same thing. So what is marketing? In layman’s terms it sharing with people what you do on a regular basis, without having anything specific to sell.  So when you write a blog without promoting a product, produce a vlog, help people within your target market in FB groups or networking. It’s marketing. What’s promotion? Promotion is when you have...
Time to Put Your Dancing Shoes On

Time to Put Your Dancing Shoes On

I don’t know what’s happened to me this weekend – particularly yesterday – perhaps being rendered phoneless has created more space. But I am feeling a fire in my belly and you lucky beings are going to feel the heat. In short you are important. You were born with a message to share and somewhere along the way that message got watered down. Thoughts of ‘who am I to say….?’ To be the expert in this…. To tell people what to do. And instead of acting intentionally, purposefully you began to make...
Yes You Can!

Yes You Can!

You like to think of yourself as someone who has a can-do attitude. I mean you run your own business right? Who does that? Not the majority that’s for sure. So there’s that part of you who knows you can….and it’s the same in my house….but When I stop and think about all of the areas of my life where I have held myself back. Putting limitations on what I thought was possible. Realistic. Limitations on what I think I am capable of. I wonder how many limitations you’re putting on yourself....

5 Things The Boys From Entourage Have Taught Me About Business

I have a confession to make. Ever since I upgraded to Sky HD a couple of months ago, I have been binging on box sets. That’s a lie, it’s been one box set and I’m up to series 5. My early morning routine has been shot to smithereens because of the late nights. I wait until my husband has gone to bed and I smile with glee as I think about getting down and dirty with the boys. What is wrong with me?! I’m practically cheating on my husband and have ditched the women’s lib movement for sexist,...

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