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How your money story is impacting your message

How your money story is impacting your message

Have I told you I’m a bit excited to be going ALL in on the Master Your Message challenge next week? I honestly can barely contain myself. Over 1000 women (and a couple of guys) are in it with me and ready to absolutely rock and roll. I want it to be the best it can possibly be so obviously that means the Universe has been delivering messages about messaging EVERYWHERE. It has been such a smack between the eye sockets that I had to share. I’d guess that the concept of the feelings and beliefs you have about money impacts your message isn’t beyond belief for you. The most obvious example is that the ease, speed and grace you attach to money, totally impacts the way you price your packages. If you assert that receiving money is difficult or painful, chances are your prices will reflect that. And then naturally, the pricing of your services impacts your positioning, which in turn impacts your messaging. And now let’s look beyond the obvious. Our money stories directly impact how we select our ideal clients and how we talk to them about money. We also make huge assumptions about their thoughts on money. And as always, the stuff going on between our ears (and in our hearts) is always...

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“Not having enough clients” is not the problem

“Not having enough clients” is not the problem

Not having enough clients is not the problem. Neither is not enough hours in the day, not knowing what to focus on next, feeling like you’re trying all the things, being sucked into the black hole that is social media, not having enough fans, or not getting enough likes. I’ve been doing this a while, so I’m betting I know how you feel. You feel petrified that you’re doing it all wrong. You’re at the point where you feel like paid advertising is the only option you have left for getting your services in front of your clients. You wonder if it’s just you, if you’re really cut out for this after all… But all of these are just symptoms of the real problem. Forbes reported last year that the average person was exposed to anywhere between 4000 and 10,000 brand messages every single day. Every. Single. Day. So what does that mean for you? It means trying to get the attention of the people you know you can help is more difficult than ever, because you’re not just competing with the people in your niche anymore, you’re competing with every brand that wants a piece of your ideal client's attention. And she is deliberately and actively switching off, because she is as exhausted by the...

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3 vital mindset shifts BEFORE you can create powerful messaging

3 vital mindset shifts BEFORE you can create powerful messaging

Powerful messaging is that golden thread that will ignite how your people perceive you, your business and your credibility. And I know you know you that. I also know that even though you KNOW that in order to stop yourself from blending in, you still need to nail this. There is still a part of you looking for the answer to: Filling spots on your next course... Getting more engagement on your Facebook posts... Getting attention from ‘influencers’ on the Gram (I mean there’s a part of me that’s dying on the inside as I write that, because you shouldn’t need f*cking attention from the Insta-famous to create a successful business.) Attracting the Dreamy McDreamy clients... Raising your rates without feeling like your brain is going to implode from the fear of everyone HATING you... That’s the obvious stuff right? But then there are all kinds of other magical things that will happen once you’ve got that mystical messaging formula down. You’ll have all the clients. You’ll know you’re good enough. Your partner will finally believe in you. You’ll finally be the mother that you know your children deserve, because you won’t be obsessing over how to execute all of the things in just three...

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