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How to Make Decisions That Will Increase Your Baby Business Income?

How to Make Decisions That Will Increase Your Baby Business Income?

Do you know what the biggest thing that is holding you back in your business is? Your inability to make a decision. When you start to get comfortable with being uncomfortable and start making decisions more quickly and decisively, there's the silver bullet (if there is such a thing) that will increase the income of your baby business. It’s SUPER interesting for me, having just finished working with 7 amazing women during a 9 month mastermind, observing the different degrees of success we all had. And while it was pretty clear to me the difference between those of us who made the progress we were looking for and those who didn’t when I asked my mentor what the ‘secret’ was. The thing that came top of the list was deciding who want to serve and sticking with it. I saw women going around and around in circles unsure of what their ‘zone of genius’ was or who they should help. Coming up with different ideas, sometimes amazing, sometimes not so amazing about how they were going to consistently hit their £5K/£10K months. And then not seeing anything through. Idea number 252 meant: Re-educating people about what they did. Re-positioning themselves as the ‘go-to’ person. Creating new...

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Why Loving Yourself is Good for Business?

Why Loving Yourself is Good for Business?

The theme for the Mindset and Marketing mastermind over the next couple of weeks is acknowledging our greatness. Giving ourselves permission to pat ourselves on the back. Learning to appreciate and practice that the only validation worth anything has to come from within. It’s important because it’s the fear of not being good enough, self-judgement, the fear of failure that paralyses us. Stopping us from stepping up and sharing our brilliance with the world. If the first thought in your mind is, ‘yes, but I’m not that brilliant’ read on…. I’m not sure when it happens, but at some point when you were growing up you learnt that it wasn’t okay to love yourself. The ‘showing off’ that was cute when you were 3, became less cute when you were 5. The lack of self-consciousness when you were 4 became a survival mechanism when you were 6. Seeing and feeling the disapproving looks of your parents when you withered on about nothing became the cue to shut-up because you just weren’t interesting enough, good enough, worthy enough.  And it just became time to grow up. So we did. Burying the feeling of inferiority and just getting on with it, because that’s real life right? We can’t all be the...

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Are You Giving Them What They Want?

Are You Giving Them What They Want?

Anyone who has completed even the smallest amount of sales training will have heard of the saying people buy people. It’s a plain and simple fact. We choose to do business with the people we know, that we like and who we trust. And in an increasingly sophisticated marketplace where people are used to getting a shit ton of value for FREE, as service providers, marketeers it is our job to give our potential clients what they want…. The question is, are you giving them what they want? The Know Factor You have to give your potential audience the opportunity to get to know you. Whether you choose to do this through pretty pictures on Instagram, amusing Facebook status updates on your business page, blogging, vlogging or Twitter (to name just a few) as a service provider you need a presence. You need to be visible. Now there’s visibility and there’s visibility I discuss this in my post about marketing vs promoting. You give potential clients the opportunity to get to know you by sharing your message and your story in a way they can connect to. Letting them know how you can help them overcome their struggles or challenges along the way through. The Like Factor By having a consistent...

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