Highlights
- 06:53 — The #1 Question to Ask Before Writing: The powerful clarifying question that will impact your content, title, publishing method, and back-end strategy.
- 12:37 — The Publishing Myth Debunked: Why traditional deals don’t always mean marketing support (and what they really want to see).
- 22:59 — The Hormozi Approach: How to leverage your book like a 7-figure entrepreneur, even without a publishing deal.
Quotes
- “The book is not the endgame. It’s the door opener. But only if you’re strategic.”
- “If you don’t know your objective, you’ll end up writing the wrong book.”
- “Traditional publishers are investing in ROI, not dreams. Self-publish first. Prove you can sell.”
Download the full transcript here
Before You Write A Book – Ask This!
Hello you gorgeous human being,
This episode is for every leader, expert, and changemaker who’s ever said, “One day I’ll write a book…”
Before you touch a keyboard, hire a coach, or even pick a title, I need you to ask yourself one pivotal question that will change everything about the way you approach your book.
I’ve been asked twice in the last few weeks how I got my publishing deal with Hay House, and whether I’d recommend self-publishing or traditional. So I’m lifting the lid and telling you exactly what you need to think about before you write a single word.
If you’ve ever said “I’ll write it when I have more time” or “I want to land a deal with a big publisher,” then this episode is your strategic reset.
Let’s get into it!
